Best Eurovision 2023 Betting Odds & Offers | The Sun

FOR the first time since 1998, the United Kingdom will play host to the Eurovision Song Contest.

The three-night event will be held in Liverpool, with the semi-finals on Tuesday, May 9th and Thursday, May 11th, before the grand final on Saturday, May 13th.

As always, the night promises plenty of enjoyment, with some of Europe’s most talented performers joining some of the most out-there acts you can imagine to ensure a party atmosphere in Liverpool.

Which country will dazzle the audiences and the judges the most, though, and which one will end up with nul pwa? Let’s look at what the bookies think and find out everything you need to know about betting on Eurovision 2023. 

Who are the favourites for the Eurovision Song Contest 2023?

Here are the latest Eurovision winner betting odds from bet365:

  • Sweden 8/13
  • Finland 15/8
  • Ukraine 10/1
  • Spain 10/1
  • France 10/1
  • Norway 16/1
  • Israel 20/1
  • Austria 25/1
  • Italy 33/1
  • United Kingdom 50/1

Best Eurovision 2023 betting sites

  1. BetUK
  2. Grosvenor Casinos
  3. Ladbrokes
  4. 10bet
  5. bet365
  6. BetVictor
  7. BoyleSports
  8. Unibet
  9. Coral
  10. William Hill

bet365 Bonus Code: SUN365

Get £30 in Free Bets with bet365 Bonus Code “SUN365”

New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs and time limits & exclusions apply. 


Where is Eurovision 2023 going to be held?

The 2023 edition of the Eurovision Song Contest will be held at the M&S Bank Arena in Liverpool. The event is traditionally held by the winners of the previous tournament, but due to the ongoing crisis in Ukraine, the event was given to the runners-up of last year’s competition, England. 

When is the Eurovision Song Contest happening in 2023?

The final of the Eurovision Song Contest 2023 will be held on May 13th, 2023. The tournament's semi-finals will be held on Tuesday, May 9th, and Thursday, May 11th. A rehearsal version of the show is also held the night before, with members of the public being able to attend. 

Who won the last Eurovision?

The 2022 Eurovision Song Contest was won by the Kalush Orchestra from Ukraine for their song, Stefania. Ukraine won with 631 points, with the United Kingdom’s Sam Ryder coming second with 466 for his song, Space Man. This was the United Kingdom’s best finish since Immani also finished second in 1998. 

Can I bet on the Eurovision 2023 Song Contest in the UK?

Yes. Several top bookmakers will offer punters the chance to bet on the Eurovision Song Contest 2023. Due to the popularity of the event, many bookies will run promotional offers and prices, giving customers a chance to boost their potential winnings.


Bet £10 get £30

New customers, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 1/2 (1.5) or greater, to be credited with 3x £10 free bets. Free bets must be used on 4 or more selections with odds of 3/10 (1.3) or greater, stake not returned. T&C’s Apply.


Which UK bookmakers have the best odds for Eurovision?


bet365 is never far from the conversation when it comes to quality odds. It has a good selection of markets for the Eurovision Song Contest, with some of the most competitive odds around. The site also has a good few odds boosts and will probably have more available as the event gets closer.

bet365 Bonus Code: SUN365

Get £30 in Free Bets with bet365 Bonus Code “SUN365”

New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs and time limits & exclusions apply. 



Unibet is another operator with strong odds and prices available for Eurovision. The operator covers both the semi-finals and the final and has some of the best value odds for the favourites. It is also one of the quickest to update their odds to stay ahead of the trends.

Unibet sign up

Up to £40 money back + £10 casino bonus

New customers only. 18+, Min deposit £10. Money back as bonus. Wagering requirements: Sportsbook 3x at min. odds of 1.40 (2/5), Casino 50x. Only one bonus can be used at a time, Sportsbook bonus must be wagered before using the Casino, unless the bonus has been forfeited. Bonus will expire after 7 days of opt-in. Full T&Cs apply.



BetVictor is always a dependable operator when it comes to entertainment-based markets. It has some excellent odds available for Eurovision and also offers each-way payouts up to four places, which is one of the best you will find.

BetVictor sign up

Bet £10 get £40

18+ New customers only. Opt in, bet £10+ at odds 2.00+, in 7 days. No cash out. Get 4x £10 Free Bets on selected events. 7 day bonuses expiry. Card payments only. T&Cs apply, see below. | Please gamble responsibly


What are the Eurovision odds for UK’s Mae Muller to win in 2023?

Despite having a song that has been well-received by the public, Mae Muller is currently all the way out at around 50/1 to win in Liverpool. Muller will be hoping to build on the success of Sam Ryder in last year’s Eurovision, which felt like a real step forward for the UK after years of mediocre finishes.

Bet on UK's Mae Muller to win Eurovision on home turf at 50/1 with bet365.

How many times has the UK won Eurovision?

The UK has won the Eurovision Song Contest five times. Its first won back in 1967 when Sandy Shaw won with Puppet on a String. The most recent win was 26 years ago in 1997 when Katrina and the Waves won with Love Shine a Light. The other three winners of the contest are Lulu, Bucks Fizz, and Brotherhood of Man. Frustratingly, the UK holds the record for finishing second the most, being runners-up on 16 occasions, with Sam Ryder becoming the most recent entry to that list last year. 

Which countries are least likely to win Eurovision?

Not all Eurovision entries are created equal, and these five countries are the ones currently ranked lowest with the bookies. 

  • Latvia 500/1
  • Azerbaijan 500/1
  • San Marino 500/1
  • Romania 600/1
  • Malta 600/1

Can I win real money betting on Eurovision?

Yes! Many top UK bookmakers will allow players to bet and win real money on the Eurovision Song Contest. 

Coral sign up

Get a £20 free bet

18+ New UK+IRE Customers. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1x £20 free bet. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.


Our top 5 tips for betting on the Eurovision Song Contest in 2023

  1. Watch the Semi-Finals: The Eurovision Song Contest doesn’t just take place on one night. There are two semi-final events in the build-up to the final. Watching these can give you a good idea of how an artist is going to perform on the night and how well they are received by judges and the public. Of course, you can also check out all of the songs for the event on Youtube and music-streaming services in advance. 
  2. Understand the format: It is important to remember that Eurovision has two points scoring stages, one for the judges and one for the public. The televoting result is always read after the jury vote, greatly impacting how the final table looks. Just because a band has performed well with judges doesn’t mean it has gone down well with the audience and vice versa. 
  3. Remain objective: It’s important to remember that there is a strong chance that the band or performer you like the most doesn’t win the Eurovision Song Contest. Making your decision based on which band you thought was best is extremely risky, as your taste may differ massively from that of the wider public and the jury. Betting against your favourite can be tricky, but remaining objective is essential to succeed. 
  4. Do your research: The build-up to Eurovision can provide useful clues as to who will likely win on the night. Check out social-media reactions to each of the announced entrants, head over to Youtube and watch their videos, and keep an eye on who bookies are tipping to succeed on the night. Similar to awards like the Oscars, Eurovision typically comes down to just a few favourites on the night, with the rest of the acts making up the numbers. 
  5. Look for bonuses: Eurovision is one of the most popular entertainment markets to bet on, and with the event being held in the UK for the first time since 1998, bookies will want to tempt customers in. As such, you will find plenty of price boosts available, as well as bonuses and free bets that you can use on the night.

About the author

Liam Hoofe

Liam is an experienced iGaming and sports betting journalist based in Cardiff. He has worked in the sports betting industry since 2017 and has provided content for some of the biggest casino and betting brands in the UK. He has also covered football and other sports for both regional and national newspapers. 

Find Liam on Twitter: @LiamHoofe

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