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During coronavirus Boston Beer Company's Truly Hard Seltzer smashes sales
Hard seltzer, beer sales surging amid coronavirus
FOX Business’ Grady Trimble explains why hard seltzer and cheap beer are seeing a boost in sales amid the coronavirus pandemic.
Shares of Boston Beer Company surged more than 8 percent in after-hours trading Thursday as the company's Truly Hard Seltzer is smashing sales during the coronavirus pandemic.
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"Our depletions growth in the second quarter was a result of increases in our Truly Hard Seltzer and Twisted Tea brands and the addition of the Dogfish Head brands that were only partially offset by decreases in our Samuel Adams and Angry Orchard brands," Boston Beer Company president and CEO Dave Burwick said in a statement. "The growth of the Truly brand, led by Truly Hard Lemonade, has accelerated and continues to grow beyond our expectations."